New “Give + Get” booking platform rewards travelers for making charitable donations
Miami Beach, FL – August 2016: COMO Metropolitan Miami Beach, the inaugural U.S property by COMO Hotels and Resorts, has become one of the first hotel properties to join Kind Traveler – the newly launched “Give + Get” hotel booking platform – enabling travelers to make a charitable donation in return for an exclusive room rate. Kind Traveler is the first booking platform of its kind that transforms travelers into a financial force that benefits communities, the environment and animals.
By registering with Kind Traveler at www.kindtraveler.com, travelers are able to ‘give’ to a local or global charity of their choice, after which they ‘get’ a special room rate for booking directly with COMO Metropolitan Miami Beach as a reward for their donation. Guests can relax in their hotel accommodation knowing that 100% of their donation contributed through the Kind Traveler platform is given to the chosen charity.
COMO Metropolitan Miami Beach has collaborated with Feeding South Florida to facilitate positive impact in its own local community. Feeding South Florida is the sole Feeding America food bank serving Palm Beach, Broward, Miami-Dade and Monroe Counties. The non-profit runs the largest and most efficient food bank in each of the counties served. For every $1 donated, Feeding South Florida is able to provide six meals. Through direct-service programs and a network of nonprofit partner agencies, including soup kitchens, food pantries, homeless shelters, and day cares, Feeding South Florida rescues 44 million pounds of food per year, as well as leads hunger and poverty advocacy efforts and provides innovative programming and education. Through Kind Traveler offering exclusive rates as a reward for donations, guests make a conscientious decision to stay at COMO Metropolitan Miami Beach while supporting a worthy cause.
Kind Traveler sets itself apart from any online travel agency (OTA), primarily because of the booking process and the manner in which it profile hotels. Kind Traveler has created a unique booking technology that sends the traveler’s information from Kind Traveler’s site directly to the hotel’s booking engine to complete the transaction. This direct booking allows hotels to communicate directly with guests – before, during and after their stay. In terms of the hotel profile, Kind Traveler highlights each property in a much more meaningful way by connecting the traveler with the property’s local charitable affiliation and ‘Kind Metrics’ – the term they use to explain how the hotel is impacting individual wellness, sustainability, and community. This unique way of telling the hotel’s story reinforces a commitment to corporate social responsibility, at a time when transparency is expected from today’s travelers and consumers.
“This association is an exceptional opportunity for travelers to experience luxury service while at the same time supporting the community through their donation,” says Thibaut Asso, Regional Director of Sales and Marketing for COMO Metropolitan Miami Beach. “This also reinforces our positive environmental ethos through the sustainable green program we adopt at the property.”
“Our win-win platform offers solutions for everyone,” says CEO & Co-Founder Jessica Blotter. “For travelers, they become warriors for good and support hotels that are making a positive impact in the world – while receiving exclusive hotel rates. For hotels, they cultivate new relationships with cause-minded consumers and take another step towards corporate social responsibility. For charities, they receive 100% of donations and a new, sustainable channel for fundraising.”
For more information on how COMO Metropolitan Miami Beach has partnered with Kind Traveler to be a force for good, visit www.kindtraveler.com. Book your stay at COMO Metropolitan Miami Beach and support the hotel’s partnering charity, Feeding South Florida, for a positive impact on the local community. Share your experience on social media at #METMIA and #COMOHotels.